Siksha ‘O’ Anusandhan (Deemed to be University), which supports social action and works for the betterment of the society, strongly believes that efforts should always be made to preserve and promote culture and linguistic passion. SOA, for the first time, organized the SOA Literary Festival in Bhubaneswar on February 1 and 2, 2020 which attracted a galaxy of more than 100 literary figures from across the country. The interface of great authors, poets and story tellers, young and old, contributed greatly  to the cause of Indian literature and focused on the rich cultural legacy of Odisha. It provided an opportunity to young writers to interact with eminent authors and publishers on this platform.